Redesigned the Touch Surgery app to improve learning, engagement, and accessibility for surgeons worldwide.
As a Product Designer at Touch Surgery, I led the end to end UX/UI redesign of the mobile app, transforming it from an outdated, crashprone interface into an intuitive, scalable, and accessible learning platform used by surgical professionals around the globe!
Impact & Key Results
📈 User Base Growth from 100K to 2M+ and 500% Increase in Monthly Engagement – The redesigned app attracted a significantly larger audience and encouraged users to return more often and engage more deeply.
🌍 Adopted by 160+ Surgical Residency Programs – Including Harvard, Johns Hopkins, and Stanford.
📱 Improved Accessibility & Multi-Device Support – Designed for performance across phones and tablets.
Challenge
The original app suffered from inconsistent UI, high crash rates, poor mobile optimisation, and a lack of engagement. It failed to align with native iOS/Android guidelines and didn’t support offline use, essential for hospital environments.
Solution
A full UX/UI redesign, introducing:
A cleaner, consistent design system across platforms.
A simplified learning experience with reduced cognitive load.
Offline simulation access for use in low connectivity hospital environments.
A complete information architecture refresh with updated tone of voice and UI patterns.
My Role: Product Designer
Team Composition: 2 Fellow Product Designers, Product Owner, Developers, Marketing
Timeline: Jan 2021 – March 2021
🚀 Impact at Scale
✅ Improved discoverability and conversion for thousands of daily mobile users.
✅ Enabled Elvie to scale its e-commerce experience alongside new product launches.
✅ Set the foundation for future iterations informed by research and analytics.
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See the full case study for a deep dive into research insights, design decisions, testing, implementation details… and more!