Elvie Pump app on iOS and Android

Elvie Trainer app on iOS and Android

 

Driving Design Strategy for Elvie’s Digital Products

  • Managing and Organising Design Projects: I took the lead in transitioning design projects from tools like Sketch and Zeplin to Figma, which enhanced collaboration as the design team grew.

  • Improving Onboarding for the Elvie Trainer and Pump Apps: I enhanced the onboarding experience in both apps by providing clearer instructions and adding animated illustrations to guide users through setting up their devices.

  • Eliminating Confusion on Pump Controls Screen: I redesigned the Elvie Pump app’s controls screen, clarifying the ‘Stimulation’ and ‘Expression’ modes that users previously found confusing. The improvements enhanced usability and functionality, leaving users more confident in operating their Elvie Pump.

  • Creating and Maintaining Design Systems for Two Apps: For the Elvie Trainer and Elvie Pump apps, I maintained and developed comprehensive design systems for Android and iOS, including component documentation and feature organisation.

  • Ensuring Visibility on Design Features and Bug Requests: Managed design-related feedback and bug requests from developers, ensuring that all design needs were addressed promptly.

  • Advocating for Accessibility: Served as the voice for accessibility, emphasising its critical importance in digital products and services. For example, upon joining the company, I highlighted that the colours and text used across the app and website did not meet the Web Content Accessibility Guidelines (WCAG).

  • Identifying Areas for Improvement: Actively looked for opportunities for design enhancements by reviewing app flows, analysing customer reviews on the app store, and collaborating with data scientists and developers to gain a clear understanding of key data and insights.